Inspire and imagine

Services

Product innovation and packaging innovation

  • Strategic recommendations, ideation, assessments of potential FR / EU / WW
  • Projects R & D-Marketing-Regulatory specifications and Target Product Profile
  • Support and arbitration during the development and registration of Marketing Authorization
  • Concept tests, qualitative market research

Strategic Marketing & Business Development

  • Coordination of qualitative, quantitative and pricing studies
  • Market share and margin assessment
  • Recommendations for distribution and commercial partnerships, licensing, co-marketing, co-distribution, geographic extension
  • Search for partners

Operational Marketing

  • Preparation and coordination of product launches and print and digital activation campaigns
  • Scientific communication, animation of expert groups, preparation of launches, design and animation of campaigns, launches coordination with internal and external resources, digital marketing

Veterinary distribution

  • Product listing in central purchasing offices
  • Legal support and commercial policy

Commercial function

  • Supervision, recruitment and constitution of operational teams or additional sales teams
  • Sales force training
  • Telesales
  • Preparation of Buying groups and Corporates meetings

Training and support

  • Discovery of animal health markets: pets and / or production animals
  • Training in marketing professions: product manager, market manager, marketing director
  • Training in sales jobs: veterinary delegate, regional director, sales director, sales director
  • Individual support or occasional support: taking up a position, management, reinforcement
  • Support for teams or management: strengthening cohesion and internal and external cooperation, implementation of processes, anticipation, continuous improvement, change management
Business expertise
Dairy and lactating ruminants, Pigs
Small animals
  • Segments: Vaccines, Injectable antibiotics, oral and intramammary, Teat fillers, Endo, ecto and endectocidal antiparasitics, Anti-inflammatories, Reproduction, Metabolism minerals oligo and vitamins
  • Channels: veterinarians, cooperatives and groups
  • Segments: Vaccines, Antiparasitics, Electronic Identification, Dental, Endocrinology, Contraception, Antibiotics, Dermatology, Gastroenterology, Diagnosis
  • All product categories: drugs with MA, products without MA: nutraceuticals and petfood, analysers
  • Channels: veterinarians and e-commerce